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Asia-Pacific Marketing Wrap

Optus hands World Cup games back to SBS after #Floptus streaming debacle,

Aussie Media Figures Slam “Women’s Safety” Advice Following Eurydice Dixon’s Murder,

Suncorp introduces ‘Sunny’s Truth Bombs’ on owning a home and giving up lattes costing $200 a month,

Carat & Initiative Share The Spoils In WA Government’s $65 Million Media Business,

Nine looks to a summer without sport after Australian Open deal with Seven falls through,

Your chatbot sucks because ‘it’s just not very good’,

Unilever to clamp down on dishonest influencers in bid to ‘restore trust before it’s too late’,

The Ultimate (And Interactive) Commercial Radio Guide For 2018!,

Global Marketing Wrap

L’Oreal Is Bringing the Makeup Counter Experience Into Your Home With AR and Livestreaming,

Ogilvy Commits to Hiring 20 Women Into High-Level Creative Roles by End of 2020,

David Droga Still Has Faith in Advertising, Even If You Don’t,

5 Marketing Lessons Burger King Learned From Studying Hackers,

The Maryland Cannabis Market Matters More Than Companies May Realize,

When Bots Fail, So Do Brands,

Insider is moving into OTT with Insider TV,

Adobe Wants to Bridge the Gap Between First- and Last-Touch Attribution,

Just Eat wants to use AR to drive delivery orders,

Put the creative in “creative”: How agencies can handle today’s deconstructed customer journey,

How Pandora is pitching itself at Cannes,

Bleacher Report charges ahead with growing soccer ambitions,

Social Media Wrap

Microsoft acquires social learning platform Flipgrid,

Prisma co-founders raise $1M to build a social app called Capture,

Facebook tightens its policies on gun-related advertising,

Instagram will shame you when you've wasted too much time in the app,

Marketers struggle to track audiences after Facebook and Google scale back data for GDPR,

How publishers are bridging their Instagram and Facebook audiences,

Should Social Media Ban Profanity And Name Calling?,

Trust in Social Media Platforms Is Eroding—and Brands Have a Lot to Lose,

How to Optimize the Right Mix of Social Media Metrics and Drive ROI for Your Brand,

Twitter Unveiled Its Twitter Media Website for Publishing Partners,

All In

The Death of a Once Great City,

Mexicans jubilant over World Cup win trigger earthquake sensors,

Macedonia changes name, ending bitter dispute with Greece,

Video Game Addiction Tries to Move From Basement to Doctor’s Office,

Do I Own a Shitcoin?,

Kola Superdeep Borehole,

Paris-based Back Market, a marketplace for used and refurbished gadgets that operates in six countries including US, raises €41M Series B led by Groupe Arnault,

Blockchain technology could be the great equalizer for American cities,

Pokémon GO is finally going to let players trade Pokémon,

Google to Fix Precise Location Data Leak in Google Home, Chromecast,

Surprising Findings About How People Actually Buy Clothes and Shoes,